Chinese aerial lift manufacturer Sinoboom and Danish spider lift manufacturer Falcon have confirmed a new OEM partnership agreement.
The deal follows a trial period during which Falcon has supplied a number of its spider lifts as Sinoboom badged machines for sale in China. Sinoboom ‘dipped its toe’ into the spider lift market a good few years ago with its own machines, but soon realised that this was very much a specialist market and that a partnership with an experienced manufacturer was a better route. And none come with more experience that Falcon which as Falck Schmidt invented the spider concept.
We understand that Sinoboom has already sold at least 10 Sinoboom Falcons, mostly 43 and 52 metre models, to rental companies in China which has encouraged the two partners to extend to agreement worldwide, excluding North America and Denmark.
The new agreement was signed at bauma in Munich yesterday, initially the machines will simply be Sinoboom branded versions of Falcon’s standard products, but that could change in the future with Sinoboom adding in addition features or points of difference.
Sinoboom chief executive Susan Xu said: “This agreement is part of Sinoboom’s total commitment to providing its global customer base with a complete range of aerial work platforms. We expect the combination of Falcon high quality design with Sinoboom’s worldwide customer base and after sales support to make this a great success.”
Falcon sales director Brian Falck-Schmidt added: “The commitment by Sinoboom to this partnership will allow Falcon to take its products and development to the next stage, it is a major achievement for our company.”
Tim Whiteman of Sinoboom said: “The adoption of large spider lifts is growing around the world and Sinoboom will now become a major supplier in this market.”