13.03.2018

New product management leader for Genie

Genie has appointed Mike Davis as vice president, product management and Terex business systems.

Davis joined Genie 21 years ago as a design engineer, moving through a variety of increasingly senior roles culminating as managing director, Asia Pacific. In 2015 he moved to Terex Cranes, as vice president, global strategic initiatives and Terex business systems manager, based in Switzerland.

In his new role at Genie he will have responsibility for global product management and he will also have global responsibility for the company’s Terex business systems activities, across operations and administrative functions. He will transition to his new role over the next few months as he relocates to Redmond, Washington.
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Mike Davis

Speaking of his new appointment, Davis said: “I have spent most of my career at Genie. It is an industry and a team I have literally grown up with and thoroughly enjoy being part of — this feels very much feels like coming home. The experiences I gained in the last six years have given me a more global and different perspective on many aspects of the business. I am very excited to bring these experiences with me and once again be part of the company’s future.”

“The exciting part of this role for me is that it aligns our product and process efforts. I look forward to continuing our company’s legacy of bringing innovative products to market and focusing on initiatives that proactively address our customers’ needs.”

Genie president Matt Fearon added: “We are a customer centric business, and our strategy continues to be to best serve our global customers’ needs. After six years serving in international assignments, bringing Mike back to Genie in this role is specifically intended to drive this strategy. His job is to increase our capacity to bring innovative, quality products to market, as well as to improve our ability to respond to customer needs, by growing the capabilities of our team members. These activities are strategically aligned to significantly benefit our customers worldwide.”