08.01.2006

Terex appoint group Marketing officer

Terex Corp has appointed Katia Facchetti to a new position of senior vice president and chief marketing officer, based in Westport, Connecticut and reporting directly to Ron DeFeo, chairman and chief executive officer.

Facchetti joins from Fusion5, a marketing innovation consultancy serving major industrial and consumer clients, where she as president. Prior to that, she held senior marketing positions with Nabisco and Kraft/General Foods in both consumer and food service businesses.

DeFeo commented, “This organizational move highlights two specific important points. First, Marketing as a core function of Terex needs to be elevated to a strategic and integrating force within the Company. This position will lead this change. Secondly, we are delighted to have attracted someone of Katia’s talent. Coming from outside the construction equipment industry, she will bring a fresh perspective to many of our business challenges.”

“I expect that 2006 will be a year of planning, learning and focus,” added DeFeo.

“We need to learn more about our customers, distribution, and our overall value proposition, specifically by product type and geography. We are in the process of building a global Terex franchise, and we need to accelerate and improve on what we have started in order to elevate the business and its overall prospects. We plan to build marketing competency throughout the entire organization as we strive to turn strategy into execution.”