New CEO for HoistCam

Virginia based software and monitoring company Netarus has appointed crane veteran Ingo Schiller as chief executive of its main HoistCam business. He replaces Christopher Machut who has managed the company since 2018 and is moving to the SiteTrax division which monitors and tracks assets and is now developing AI-powered visual recognition technology developments.

Schiller has been working with the group as an advisor/consultant to the company for a while, but has now agreed to join the business. HoistCam produces wireless boom, hook, and jib tip cameras for all types of cranes and lifting equipment, from marine gantry cranes to big lattice crawlers and tower cranes. They can either be permanently installed of attached to the hook or boom nose with powerful magnets.
Ingo Schiller

Speaking of his appointment Schiller said: “It has been great getting to know the HoistCam team as an advisor, and now I’m excited to step up as chief executive. I’m looking forward to building on what Chris has done and working with this talented group. Under Chris’ leadership, HoistCam has achieved impressive achievements, such as the development of a product line currently found on job sites across six continents, with thousands of installations in operation. Looking ahead, our vision is to broaden HoistCam’s adoption across an array of industries beyond the boundaries of construction alone. We are determined to make HoistCam the preferred operator aid, to set new benchmarks for job site safety, quality, and efficiency. Our goals are clear: to empower crane operators, improve workflows, and drive productivity gains.”
two classic HoistCam devices

Since leaving Tadano early last year Ingo Schiller has worked as an advisor and consultant for a number of companies, including Maeda America, Dica outrigger mats, BroadRange Logistics, and tracking company RibIot.

He comes from a crane family and had his first taste of the of the industry working on crane repairs in the late 1980s. However, in 1990 went to work as a manufacturing engineer with Canon in Virginia, leaving for the family firm - Liebherr distributor Schiller Service Corp - two years later. When Liebherr took over the Schiller business in 2004, he was appointed executive vice president of sales for the German manufacturer. Three years later he accepted a position with Manitowoc, as vice president of sales, and later senior vice president of global marketing and product development. He then headed the Crane Care division for a while, before taking over the boom truck, Rough Terrain, Industrial and Military crane product lines.

In 2016 he left Manitowoc and was quickly ‘snapped up’ by Tadano, initially as an executive vice president, becoming chief executive of the American business the following year. Aside from his regular duties he has held volunteer leadership positions with the Specialized Carriers & Rigging Association (SC&RA) and the Association of Equipment Manufacturers (AEM).