24.06.2016

New SVPs for Cramo

Cramo has appointed Petra Schedin Stergel, 47, as senior vice president human resources development, and Mattias Rådström, 45, as senior vice president communications, marketing and investor relations. The two are expected to join the company in October.

Schedin Stergel is currently head of the human resource function at PwC Sweden, a position she has held since early 2006. Prior to that she was head of payroll at Öhrlings Pricewaterhouse Coopers. Prior to joining PwC she worked with Komrev form ore than 10 years as head of human resources, having begun her career as a human resources assistant in local government with Uppsala Kommun.
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Petra Schedin Stergel

Rådström has been with Electrolux for more than 10 years, most recently as vice president of global social media and PR. Before that he was an account director at Hill+Knowlton Strategies for almost two years. He joined that company following a year as head of media relations at Veolia transport Sweden having worked for a couple of years with Sverige i Europa (Yes to the Euro), where he was head of media relations.
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Mattias Rådström

Chief executive Leif Gustafsson said: “Human resources development and communication are key positions in a service company like Cramo. We have not had a group level HRD function for some time and we have also lacked a common responsibility for all aspects of external communication. Making Cramo more attractive for employees, attracting the best talents and strengthening the brand further are key areas to lift our position as a leader in the industry to the next level. Thus I am very pleased that we have managed to recruit such qualified persons in these two crucial areas.”