Rental software merger
US based Point of Rental and UK based Syrinx/Higher Concept Software, have announced a merger.
The merger will create one of the largest rental software providers worldwide. Point of Rental currently serves around 2,700 customer locations in 33 countries, while Syrinx software is used by 2,000 customers across 10 countries.
The Higher Concept office in Reading, UK will continue to operate with Syrinx’s current staff, led by managing director Mark Goodrum. In Australia both companies now have offices and will continue to serve and support that market.
However the Syrinx team will adopt the Point of Rental Software name.
Point of Rental is new to Australia, having opened an office in Melbourne at the end of last year, while Syrinx has 20 years experience and a wide customer base.
The merger will bring Point of Rental’s cloud based software and ERP solution to the European market as it runs alongside Syrinx. While Point of Rental Expert and Syrinx are both scalable to small or mid-sized businesses. Point of Rental Essentials provides cloud based system for straightforward rental and asset needs, while Point of Rental Elite provides customised software for larger more global companies.
Point of Rental chief executive Wayne Harris said, “We are proud to bring together two amazing companies and are excited about expanding our presence in the hire association of Europe. We look forward to offering the combined talents, products and service and believe it will greatly benefit our customers and the industry both now and in the decades to come.”
Syrinx sales manager, Katy Williams added: “We are so excited to join our team with Point of Rental. Our companies have held the same core values for decades and have been driven by the same ethos. We firmly believe that this merge will be seamless and bring a better experience to all of our customers.”