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GSR teams up with CEM

Italian truck mounted lift manufacturer GSR has appointed CEM Elevatori as a strategic distribution partner.

Based in Settimo, Milan, CEM offers a wide range of lifting related products, including truck mounted ladder type furniture hoists and represents South Korea’s Horyong. It will now add the GSR range of telescopic and articulated truck mounted platforms to its portfolio throughout Italy. In addition to sales, it will provide a comprehensive product support for all GSR machines.
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(The company has held several training sessions covering product knowledge...
The two companies have been preparing to take on the distribution over the last three weeks and held a technical training school at its premises to familiarise its sales and support staff with the equipment.
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...along with repair and maintenance skills

CEM chief executive Loris Manocchia said: “Our sales and after sales teams are ready to meet the increasingly demanding requests from the market. GSR aerial work platforms stand out as a high quality made in Italy products, with outstanding performance and reliability."
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