28.10.2019

Magna rebrands OBO businesses

Magna Tyres has rebranded its OBO Tyres operations under the Magna name.

The Dutch division - OBO Tyres Hardenberg becomes Magna Tyres Factory, while the German business OBO Reifen Leipzig has been renamed Magna Tyres Germany. Magna acquired OBO in 2016 see Magna acquires OBO and reopened the Dutch OBO plant in Hardenberg at the start of last year. Magna plans to significantly increase production of its off road tyres at the facility over the next four years as it looks to increase market share. Magna Tyres Germany will also step up production in order to meet growing demand in Germany.