23.12.2019

CWB becomes JLG ‘funder of choice’ in Canada

JLG has appointed Canada’s CWB National Leasing as its ‘funder of choice’ for JLG Financial’s retail financing programme in Canada.

The move follows the launch of JLG Financial just over a year ago and is intended to increase the programme’s retail presence in the Canadian market by simplifying and expediting financing to the 700 JLG rental outlets in Canada. The programme supports up to 100 percent financing for the purchase of new or used equipment of any make or model and allows customers to choose from a variety of flexible financing options to meet their specific needs. The company says that most approvals will be made the same day and will only require simple documentation.

Matthew Coldsmith, JLG director of customer financial solutions said: “This partnership offers JLG rental businesses an extraordinary level of service with special rates, point of purchase sales assistance and personal financing advice, giving them more options for their customers and easing the process when they are selling equipment. CWB National Leasing has a proven success in this industry, and they have strong relationships with many of our customers already.”

CWB senior vice president of sales Miles Macdonell added: “CWB National Leasing is proud to be chosen as JLG’s financing partner in Canada. Established relationships at a large number of JLG Canadian resellers and a technology platform that makes financing fast and easy for customers has positioned us to support JLG’s continued growth in the Canadian market.”

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