Versalift Ireland opens

Vehicle mounted lift manufacturer Versalift has opened its new Versalift Ireland operation and appointed Keith O’Rourke as sales manager for the region.

The new business will operate from an office in Naas, County Kildare, near Dublin, and provide sales, service, and training for Versalift products with a focus on the company’s VTL van mounted platforms, LAT-135 pick-up mounted platforms and specialist insulated platforms.

O’Rourke reports to Andy Bray, general manager of Versalift UK, and joins the company from HSS Ireland, where he has been powered access regional manager since 2014. He was also a director of Naas based sales and rental company Height Platforms.
Keith O’Rourke

Speaking of his new role O’Rourke said: “I see massive potential in Ireland to build the market for self-drive vehicle mounted platforms and I am really pleased to be working directly for a manufacturer who is the market leader.”

Andy Bray added: “Opening Versalift Ireland is the company’s ongoing commitment to develop and support the vehicle-mounted access market in Ireland. The new operation puts us properly on the ground and we are looking forward to seeing Keith’s industry experience develop the market further and provide local support for our customer base.”