19.08.2025

Weak start for Wacker Neuson

German telehandler manufacturer Wacker Neuson has reported a poor first half in terms of revenues and profit.

Total revenues for the six months to the end of June fell 11 percent to €1.07 billion with declines in all three regions in which the company operates.
Europe - €835.2 million -9.8%
Americas - €217.8 million -13%
Asia Pacific - €21.9 million -23%
Total €1.075 billion -11%

Sales of Compact Equipment - which includes telehandlers - fell 19 percent to €589.7 million, while Light Equipment sales were just one percent lower at €239.9 million. The bright point however, was revenue from Services which improved 3.5 percent to €254.2 million.

The company said: “Revenue in Germany, France, and the UK declined, while some markets in Southern, Northern and Eastern Europe improved, but not sufficiently to compensate. In the Americas demand was characterised by more cautious ordering behaviour due to continued geopolitical uncertainty. The Asia-Pacific region was comparable to the rest of the world but predominantly shaped by a decline in demand in Australia.”

Profit Pre-tax profits declined 46 percent to €40.8 million while Net Debt was reduced by 36 percent to €299.2 million.

Second Quarter

Total revenues for the three months to the end of June were five percent lower than this time last year, at €581.4 million, again with declines in all three regions.
Europe - €463.1 million -1.0%
Americas - €107.3 million -18%
Asia Pacific - €11.0 million -28%
Total €581.4 million -5%

Compact Equipment sales dipped five percent in the second quarter to €336.7 million, Light Equipment also declined five percent to €124.3 million.

Profit Pre-tax profits dropped 19 percent to €35 million

Full year forecast
The company is forecasting full revenues of between €2.1 and €2.3 billion compared to €2.23 billion in 2024, so between a six percent fall and a three percent improvement. The confidence is driven, says the company, by the fact that both order intake and the backlog have picked up as the year has progressed.

Chief executive Karl Tragl said: “Despite the continued volatile environment globally and only slow recovery in some markets we hold on tight to our targets for the year. Especially in the current situation we benefit from our disciplined approach to cost management. At the same time, we profit in the short and midterm from such economic stimuli as the German Special Fund for infrastructure”

Vertikal Comment

This is a weak performance from Wacker Neuson, and sad given that it makes some exceptional equipment, at least when it comes to telehandlers. But it has been slow to extend its range or exploit potential in new markets. It is even a tad lacklustre when it comes to marketing its products in those countries where it is established.

But it does have good products, and this keeps it going and usually making progress thanks to word of mouth, dealer marketing and new customers discovering them. The construction equipment world is though becoming more competitive, which requires everyone to raise their game.