07.06.2011

Merlo extends CBL territory

Telehandler manufacturer Merlo has extended the territory of its southern UK dealer CBL - Clive Barford Ltd to include its depot in Newbury, Berkshire.

The new territory includes Oxfordshire, Berkshire, most of Buckinghamshire and all of Surrey as well as western London. These are added to CBL’s existing areas of Cambridgeshire, East Sussex, Essex, Kent and the eastern parts of Surrey and London.

CBL now sells and supports Merlo construction products around the entire London area and adds the new territory around Newbury. CBL also holds the Merlo franchise at its Bristol, Bridgend and Saltash depots.

Merlo UK's general sales manager, Glyn Stanton, said: "We are very pleased to extend the CBL area after a very successful relationship in their existing areas. There are few dealers with the coverage and experience to rival CBL and I am sure that the extended area can only serve to promote the sales and support of Merlo products."

CBL, which became a Merlo dealer in early 2007, has expanded its network through the recent recession and now operates from 10 locations throughout the South and South West of England.