11.07.2011

Trojan appoints master distributor for Russia

US based Trojan, one of the leading manufacturers of the deep-cycle batteries used in aerial lifts, has signed a master distribution agreement with Accutrade in Russia.

Accutrade is a leading supplier of battery products in Russia and will offer Trojan’s complete line of deep-cycle flooded, AGM and gel batteries. The company will maintain a significant inventory of Trojan battery models at its distribution centre in Moscow ensuring product availability and rapid delivery to meet market demand.

Dave Godber Trojan’s executive vice president of sales and marketing said: “Trojan’s strategic alliance with Accutrade is an excellent opportunity to expand our distribution into the region’s fast-growing golf, renewable energy, floor machine and aerial work platform markets. Trojan prides itself on having an extensive network of distributors that provide the local dedicated sales and technical support services.”

Daniil Fradkin, owner and managing director of Accutrade added: “Accutrade’s selection as Trojan’s authorised master distributor for the Russian market solidifies the company’s reputation as a supplier of leading-edge battery technology addressing a variety of market segments. Working with Trojan Battery to develop programmes, define markets and service customers will strategically place both companies as the first choice of buyers requiring the most innovative battery technologies.”