14.11.2011

S. American sales director for Skyjack

Canadian based aerial lift and telehandler manufacturer Skyjack has appointed Adriano Battazza to the post of Latin America sales director, based in Brazil.

Battazza has been responsible for managing sales teams and building dealer networks throughout South America in the aerial lift business for over 13 years, having joined Genie Brazil in 1998 and moved up through various positions within Terex, after it acquired Genie. His most recent position was Terex sales director for Latin America.
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Adriano Battazza

In his new role he will lead all of Skyjacks efforts in the region, as part of the company’s objective to expand into developing markets. As part of this task he will spearhead the creation and establishment of the Skyjack Brazil business unit to provide customers with locally available product, sales and funding options with a first class product support function.

Speaking about his new role, Battazza said: “We are very excited to enter the extremely vibrant Brazilian market and we understand how much product availability and equipment uptime are important in this industry, therefore it is our main focus to make sure that we support our equipment and provide quick and expedient resolve to any service and support matters.”

“Our intention is to bring the Skyjack value proposition to the Brazilian market, allowing our customers to achieve the best financial result over life cycle in rental or retail businesses.”