27.05.2012

Volvo takes Action

Volvo Rents has acquired Action Equipment Rental of Las Cruces, New Mexico with branches in Alamogordo and Silver City, New Mexico.
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This latest acquisition takes Volvo’s network up to 120 locations and its New Mexico coverage to four. Action was founded in 2005 by Joseph Muench who will remain with Volvo Rents as a consultant, in addition to general equipment the company has a scaffold division and offers a range of aerial lifts and telehandlers – mostly Genie.

Speaking of the sale, Muench said: “Of all the consolidators that approached us over the last couple of years, none of them possessed a culture and core value that lined up with ours. That is, until we were contacted by Volvo Rents. Its well-established reputation as a service-oriented company dedicated to servicing the homeowner and contractor alike, runs parallel with our existing business model and made becoming part of the company an attractive and easy decision. I am confident that both our employees and customers are in great hands.”

Mike Crouch, vice president of business development at Volvo Rents added: “New Mexico provides a great opportunity for us as we continue to grow our business and increase the distribution of our comprehensive line of essential equipment.”