Dale Asplund the chief operating officer of United Rentals will leave the company at the end of September. The move follows his appointment as chief executive of the commercial landscaping company Brightview, which at the same time will receive a $500 million strategic investment from private equity firm One Rock Capital Partners.
Dale Asplund Asplund joined United in 1998 as vice president of business services and chief information officer and was named chief operating officer in May 2019 at the same time as Matt Flannery took over as chief executive. He will be replaced as chief operating officer by Michael Durand, with Asplund assisting with the transition throughout September. Durand joined United as a branch manager in 2005 moving up through the ranks to district manager, regional sales and marketing director for the Portland area, region vice president followed by senior vice president operations in late 2015, adding sales in 2020. He began his career in 1999 as a district manager with propane supply company Ferrellgas, moving to a similar role at heating and dehumidifier equipment manufacturer Dryair in 2002.
Chief executive Matt Flannery said: “We expect this to be a seamless transition between two seasoned leaders who have worked closely together for many years. Mike is a proven leader whose numerous contributions have delivered strong results across the company. I’m confident that his operational expertise and demonstrated ability to lead our business will play a key role in our continued focus to drive profitable growth and generate shareholder value.”
“We deeply appreciate Dale’s truly extraordinary contributions to making United Rentals the company it is today. On a personal note, I want to thank Dale for his incredible partnership, leadership, and commitment to our employees and shareholders. We wish him the very best as he assumes a new career opportunity.”
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