29.04.2014

Nifty-Lift sales manager

Australian aerial lift manufacturer and distributor Nifty-Lift has appointed Adam Youl as sales manager.

Youl joins the company from Otis Elevator Company, where he was responsible for new equipment sales in Melbourne. Prior to that he spent almost six years with Tormax Australia, an automatic door manufacturer, in a variety of sales and marketing roles. Before that he was with Subaru Melbourne and Canterbury Windows, in sales and dealer management positions.

In addition to the working with Nifty-Lift’s range of locally produced lifts, he will also manage the company’s sales and support for Ruthmann truck mounted platforms, for which Nifty-Lift is a distributor.
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Adam Youl

Nifty-Lift’s general manager, Kevin Power said: “We have been quite successful in establishing Nifty-Lift as the premier EWP manufacturer in Australia, and each year we continue to introduce industry leading features to the market. With Adam on board, we can roll out our sales strategy to ensure customers across Australia and New Zealand benefit from our quality products, and the results of our continued research and development program.”

“I am looking forward to introducing Nifty-Lift’s quality work platforms to a wider customer base in the power, rail, mining and hire industries," added Youl. "The company has built a reputation for producing innovative truck mounted EWPs and backing their product with industry leading service and support. With a range of over 20 models, I’m confident that we can help clients work more efficiently.”