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31.01.2019

New CEO for Custom Equipment

US based Custom Equipment – manufacturers of Hy-brid low level scissor lifts - has appointed Terry Dolan as chief executive.

In his new role he will manage and lead the overall direction and strategy of the company, which a majority of which was acquired by investor Stratford-Cambridge just over a year ago See Custom Equipment acquired .He joins the company from Never Idle which works with and provides a platform to contractors for sourcing equipment. Prior to that he was president of Ritchie Bros. Auctioneers for the USA and South American business, where he was responsible for 23 operations within the region.
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Terry Dolan


Dolan began his career in 1988 as a sales representative with Binder Machinery (now Komatsu Northeast) in his home state of New Jersey. In 1991 he joined Case Construction Equipment, initially as a sales director, moving through various marketing and distribution roles in his 10 years with the company. In 2001 he had short spell with Generac Power Systems, before moving to Ingersoll Rand in 2002 where he was director of commercial marketing. He remained with the company for five years culminating as vice president of company owned stores.

In 2007 he moved to Boart Longyear as senior vice president of business development and marketing, returning to Generac and its subsidiaries, Magnum, Towerlight and MAC Heaters in 2010. In 2015 he was appointed president of Ritchie Bros. Auctioneers’ US and South American business, founding Never Idle in 2017.

Chairman Steve Ellis said: “Terry’s background and industry expertise are the perfect fit for the company’s future. He has a strong and proven background in construction equipment and channel development and has extensive knowledge of the rental industry both in North America and internationally.”

Dolan added: “Custom Equipment has a strong reputation for developing and delivering a quality product. I am looking forward to becoming an integral part of this team and executing a growth strategy to continue the company’s trajectory of success.”

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