Magni appoints Kranlyft UK

Magni has appointed Kranlyft UK as its exclusive telehandler dealer for southern England.

The announcement follows Kranlyft’s appointment as Magni distributor for Sweden earlier this year. Kranlyft will now handle all Magni sales and after sales service across the south of England, from its base in Avonmouth. The company also distributes Maeda spider and mini crawler cranes along with Klaas truck and trailer cranes.
Magni RTH 6.30 SH

Kranlyft chief executive Jurgen Vater said: “We have worked with Magni in Sweden since April of this year and during this short period we have been impressed by their enthusiasm, attention to detail and high expertise. Magni has made a massive impact in their field achieving growth that has surpassed all expectations. They have a range of products that reaches sectors of the market that others can't and it has left their competitors playing serious catch up. Magni is a competent partner with their powerful range of machines and good service combined with a strong team that is shaped by professional pride. Magni's core values very much reflect ours which is one of the reasons why we have been able to achieve success in Sweden. Now we look forward to repeating this success in the UK and strengthen both brands long term.”
Jurgen Vater of Kranlyft (L) and Riccardo Magni

Magni UK director of sales and operations Alex White added: “This is another very exciting appointment for Magni. When looking for a dealer to represent the brand we had a clear vision for what was required. The key thing for us was the after sales support, to make sure that we provide the best solution for our customers. It was clear from our initial meetings with Kranlyft that aftersales is how they have grown with an impressive level of technical knowledge and a large holding of spare parts.”


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