15.03.2010

Leader adds sales director

Feliciano Gentilini has joined Italian crane and access distributor, rental company and manufacturer Leader as sales director for Italy.

Gentilini, 52, as spent the last 10 years or so with Socage which passed into new ownership along with Cela, last year.

Leader’s chief executive Sandrino Ferrarini who previously covered the sales director’s role, said: “With the company expanding we were looking for someone to take over part of the sales role from me, so that I can concentrate on our new joint venture Leader Holdings and my family of course. I have known Gentilini for many years and as soon as I heard he was looking for a career change I jumped at the chance to bring him on board.”
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Sandrino Ferrarini (L) with Feliciano Gentilini

Gentilini added: “I am delighted to have the opportunity to propose such innovative products as the new Leader truck mounted lifts to my Customers as well as having the Maeda mini crane range to offer.”

Leader manufacturers a range of telescopic and articulated truck mounts and spider lifts as well as distributing Maeda in Italy. Gentilini will be manning the Leader stand at Bauma