13.04.2010

New UK sales manager for UpRight

UpRight powered access has appointed Mark Yarnold as UK key account sales manager, with responsibility for developing the company’s business directly with UK-based rental companies and assisting other distribution channels to sell UpRight equipment.

Yarnold takes over UK sales from Ramesh Lal, who will devote more time to managing and developing distributors and key accounts in the Nordic countries and Germany.
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Mark Yarnold

He was previously managing director of the UK division of Pramac, a generator and materials handling equipment manufacturer, and has worked as national accounts manager for a major construction plant and tool hire company and in a business development role with a specialist aerial lift rental and sales business.

Richard Tindale, sales & marketing director for UpRight, said: “Mark has a superb track record developing sales to rental companies in both the construction equipment and access platform sectors. We firmly believe that now is the right time to increase our profile among the major UK access rental companies so that we are well-positioned when demand returns. Mark’s appointment underlines our commitment to this market.”

“Ramesh is doing some really outstanding work for us in Germany and the Nordic countries. Mark’s appointment allows Ramesh to fully concentrate on these territories going forward - and further strengthens our global sales team.”
Access Platform Sales (APS) will continue to market UpRight products in the UK and Independent Parts & Service (IPS) will continue to provide spare parts and product support to UpRight’s UK customers.