Dutch international rental group Boels Rental has placed a €78 million/700 unit order with JCB, which includes a good number of telehandlers - both fixed frame and 360 degree models - as well as slab electric scissor lifts. The majority of the order was for loaders and excavators. Delivery of the new machines will be completed over the next few months.
The order included a good few telehandlers
Boels chief procurement officer, Guy Cremer said: "Boels Rental is one of Europe’s leading rental companies and our annual growth is driven by investing in the best machines available. JCB’s range is tailored exactly to the needs of the rental sector which makes them our machine of choice. The high standard of service back up we receive across Europe was also key to our purchasing decision.”
And scissor lifts
JCB global major accounts manager Claudio Fiorentini added: “We are delighted to secure this major order from one of Europe’s leading equipment rental companies, particularly as the deal represents one of the biggest in JCB’s history for excavators and wheeled loaders.” Boels was set up by Pierre Boels senior in 1977 as a small local rental company with products such as ladders and compressors. He opened his first proper yard in Sittard in 1980 and began expanding outside of the Netherlands in 1991 with a move into Belgium, and the following year Germany. Pierre’s son Pierre junior, took over as chief executive in 1996 and kicked off the aerial lift fleet properly in 1998 when he added boom lifts to the range. In the three years between 2006 and 2009 the company expanded into the Czech Republic, Austria, Italy and Slovakia and Poland. Since 2012 growth has accelerated thanks to several acquisitions, taking it to the point where it is the second largest equipment rental company in Europe after Loxam, with 830 branches across 27 countries.
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