28.10.2025
Another hard quarter for Haulotte
French aerial lift manufacturer has reported its third quarter sales revenues, which show an ongoing slowdown in new equipment sales and rental.
YTD
Total revenues for the nine months to the end of September came in at €384 million down 24 percent on the same period in 2024.
New equipment sales for the period declined 28 percent to €314 million, with sales holding steady in Europe and to a lesser extent in Asia, but totally offset by steep declines in both North and South America,
Rental revenues, fell a further seven percent to €15 million.
Parts and service revenues were flat at €55 million.
Geographic results
- Europe -3%
- Asia-Pacific -22%
- North America -47% -
- South America +37%
Third quarter revenues
Total revenues in the third quarter came in at €121 million down 14 percent on the same period last year.
Note: Haulotte does not usually publish financial results in the third quarter
2025 Full year Outlook:
Haulotte does not expect any significant pick up in the fourth quarter, its statement said: “During the third quarter, the global aerial work platform market remained on the same downward trend observed for over a year, weakened by a still highly uncertain global economic and geopolitical environment -conflicts, customs duties, etc”
“Given the current limited business outlook for the second half of 2025, and with many rental players already shifting their focus to 2026, the group does not expect any significant improvement in its current operating income for the second half of 2025.”
Vertikal Comment
Haulotte is struggling as are a number of other manufacturers if it's not careful however, it could potentially slip into a downward spiral. Much will depend on how it deals with the current situation. Ideally it needs to retain its key customer facing people and maintain awareness in the market. It will require confidence and, to some extent, boldness and needs to be careful when cutting costs.
It will be interesting to see how things look at year end.
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